It may not be your typical beauty pageant, but there was still plenty of glitz and glam as beauty queen hopefuls from around the world competed in the annual Miss World Muslimah 2013 competition, an event hosted exclusively for Muslim women. Miss Nigeria Obabiyi Aishah Ajibola took home the crown at this year’s contest, which took place in Jakarta, Indonesia on Sept. 18, 2013. The annual pageant, hosted in response to the Miss World contest in Bali, seeks to empower Muslim women around the world. The unique beauty pageant saw contestants wearing headscarves (hijab) while they cat walked clad head to foot in colourful burqa-styled gowns.
Obabiyi Aishah Ajibola who is currently a Unilag student also won herself a prize money of $2200 (£ 1365) and trips to Mecca and India in reward.
Established by the World Muslimah Foundation (WMF) in 2011, the World Muslimah beauty pageant is exclusively for Muslim women and is aimed at strengthening self-development in Muslim women.
A total 20 contestants from Indonesia, Nigeria, Bangladesh, Malaysia, Brunei Darussalam and Iran participated in the pageant that was broadcast live from Jakarta. The contestants were evaluated on their knowledge of Quran, life skills and fashion.
The city of Jakarta has been witnessing protests against the Miss World pageant ever since Indonesia was declared the host country of the pageant for 2013. Protesters have been shouting slogans with banners and placards that read: “Reject Miss World” and “Miss World Go To Hell.” The protests eventually confined the pageant to Bali, the only Hindu-dominated province in the world’s most populous Muslim country, Indonesia.
Earlier, Jakarta was the host city for the finale of Miss World 2013, to be held on 28 September but the venue has been changed the venue to Bali, where the Miss World 2013 contestants are already taking part in several legs of the pageant.
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